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Meriç Hafız Health Tourism

Five contracted practices and the six steps from first message to aftercare, explained in English, Turkish and German for patients travelling to İstanbul.

A TÜRSAB-certified health-tourism agency in Bakırköy, İstanbul, that arranges surgery, dental and aesthetic care for patients arriving from abroad, through five contracted practices.

Specialty
Health-tourism agency: ENT, dental & aesthetic care
Location
İstanbul, TR
Languages
EN · TR · DE
Launched
September 2026

The challenge

Travelling to another country for surgery is one of the most anxious decisions a patient can make, and much of what greets them online is built to hurry it: package prices, stock photographs and promises no doctor would put a name to. Meriç Hafız Health Tourism works the other way round. It is an agency built around named surgeons and clinics, two of whose own websites we had already built, licensed by the Ministry of Culture and Tourism as a travel agency and certified by TÜRSAB. None of that was visible online.

Its patients read in English, Turkish and German, and the questions they weigh are practical and precise: who exactly would treat me, what happens between my first message and the operation, where will I stay, who will translate, and what happens once I am home again. An agency that could not answer those questions in the patient’s own language would lose them to a louder competitor.

The approach

The site is built around the network rather than the agency’s logo: five contracted practices, each named and each with a page of its own, so that the patient meets the surgeon or clinic that would treat them before they meet the agency. Three service lines, head and neck surgery, dentistry and aesthetic and plastic surgery, run through every page, with a page for each of the seventeen treatments the network covers.

The journey is set out as six steps, from the first message and the doctor’s review of the reports, through the written plan and itinerary, arrival at the airport and the treatment itself, to aftercare from home. What surrounds the treatment, planning, accommodation and the service after discharge, has its own place on the page, and the TÜRSAB seal and the operating certificate number sit where patients look for them. A blog of articles by the network’s doctors answers the questions people search before they write.

English, Turkish and German run in parallel to one standard. Contact matches how these patients actually reach out: WhatsApp, e-mail and a booking form, one tap from every page, with the first questions international patients ask answered before they write. We handled the domain, hosting, analytics, publishing and search indexing end to end, so the agency never touches a control panel.

What we delivered

  • Full design and build in English, Turkish and German
  • A page for each of the five contracted practices and for every treatment the network covers
  • The six-step patient journey, with planning, accommodation and aftercare explained
  • TÜRSAB certification and the operating certificate number shown where patients look
  • WhatsApp, e-mail and a booking form one tap from every page; domain, hosting, analytics and indexing handled end to end

The outcome

A patient abroad can now see, before sending a single message, who would treat them, what the road from enquiry to recovery looks like and what is arranged around it, in whichever of three languages they think in.

The first agency in this portfolio, and the first site built around a network of practices rather than a single one. It is live at www.merichafizhealthtourism.com, built, published and indexed by us end to end.

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